Frankman Design - Creative Design and Thinking for Your Business. Torquay, Devon.

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Superpac is the new way to hold a detachable car stereo front and offers a stylish way to protect an expensive face-off style car stereo.

project background

Matthew from Superpac contacted me as he required a brand identity and logo design for his new Superpac - Protective Audio Case product which he wanted to sell via an online shop. The logo design needed to be clean and simple and fit in well with the general style of existing car accessory and audio product suppliers.

The audio cases would be sold online, so to show off the individual case designs in the best way possible, good quality photography was required. Each case was photographed in a selection of different angles before being colour corrected and digitally enhanced, ready for use on the website. The website itself was mainly being targeted towards the younger car owners and was split into two main sections. The front end of the website had information and details about the Superpac cases, with the main aim of educating visitors to the benefits of using a Superpac Protecive Audio Case, and how it could protect an expensive car stereo.

The second part was the online shop. The overall design was integrated into the layout of a third party online shopping cart system, with styled page templates. Descriptions of each individual case, plus a selection of product photographs were uploaded to the shopping cart website, and after thorough testing were ready for any online purchases.

logo design & branding

Single colour logo design

Superpac logo design & branding Superpac logo design & branding Superpac logo design & branding

graphic design & print

Magazine adverts and banner ads

Superpac graphic design & print


5 page static website with external shopping cart pages

Superpac website Superpac websiteSuperpac website

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A small selection of product photographs for use on website and promotional material

Superpac product photographySuperpac product photographySuperpac product photographySuperpac product photographySuperpac product photographySuperpac product photography

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